Aaron Boggs, corporate aftermarket manager for Finch Services, and other dealers share their sales strategies for parts in the summer issue of Rural Lifestyle Dealer.
Small talk is fine to start the interview, but get down to business and ask the right kinds of questions to uncover which candidate is the best fit for your dealership. A how-to story in the Wall Street Journal recommends focusing on four kinds of questions.
Checking in a customer’s equipment for service seems like a simple process. However, how it is done and the questions asked of the customer make all the difference in the speed of the repair and customer satisfaction.
The latest event in our webinar series looked at how to run a profitable service shop. Management consultant and new Rural Lifestyle Dealer columnist Bob Clements walked attendees through the basics of running a shop and making solid profits. Watch the replay here now.
Recently, a salesperson told me that when she started her career, there were more than a dozen people selling her same product in her small city. Now, nearly 20 years later, her business has grown exponentially, while many of the original and new competitors have faded away. Her explanation: “I was going to be the best.”
Art White has been in the dealership business most of his 64 years, working for his dad before taking over the operation, White’s Farm Supply, with his brothers in the early 1980s. The dealership was founded by their father, Willard, in 1946.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.