Dealership Marketing

Ideas, tools and strategies to increase awareness of your dealership and improve its performance.

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Why Measuring Social Media Metrics Matter

Lessiter Media Content Marketing Specialist offers valuable insight into why measuring social media metrics matters and what data is most important for equipment dealers in this Marketing Minute.
While evaluating social media performance data is a great practice in general, it’s important to ensure that the metrics you’re analyzing actually correlate with your specific goal.
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