Building event awareness is a must-do to fill your dealership with prospective buyers. With so many options, what are the most effective advertising strategies? There’s no one correct answer. But strategies can — and should — change based on the event.
Dealership special events can be like throwing a fancy, expensive party with no guarantee that anyone will show up. In your business, a special event that�s a flop could mean dismal sales and wasted time, energy and money.
Communication from your dealership is just static if you're not sharing information your customers need. Knowing what they need starts with knowing who they are. The tool to get you there: A current, comprehensive customer database.
Educating customers about safe operation are critical dealer responsibilities, and failing to heed those responsibilities could put dealers in jeopardy, as well as their customers.
Rural Lifstyle dealers can highlight the ability of UTVs to transport, tow, haul and more, but they also must warn customers that UTVs can cause serious injury or death when operated incorrectly.
"Engage or die." That's the warning of leading social media expert Brian Solis. In fact, he predicts a major shift in the Fortune 500 list, based on how companies engage in social media.
Overturned tractors are the leading cause of occupational agricultural deaths in the U.S., according to the National Institute for Occupational Safety and Health (NIOSH). National data suggests that 1 of every 10 tractor operators overturns a tractor in their lifetime.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.