Best Practices

Proven Power's Strategies for Off Season Revenue

Bill Brooks, president of Proven Power, a John Deere dealership with locations in Waukesha and Oconomowoc, Wis., shares his dealership's strategies for building off-season revenue with on-site storage and service programs. The dealership also adds to its revenue by selling extra parts through an eBay store.


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Market Opportunities: Exploring the Rural Lifestyle Market

A look back at how the market has changed over the last decade through the “Market Opportunities” series.
The markets served by rural lifestyle dealers are far and wide. The customer base can range from professionals who know the equipment they need to keep their businesses running and profitable to inexperienced homeowners who require a lot of guidance and education.
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Notable & Quotable

A Shop Foreman is a Must-Have Position

Bob Clements, of Bob Clements Intl., is recognized as the premier management consultant for outddoor power equipment, agriculture and power sport dealerships. In the fall issue of Rural Lifestyle Dealer, Clements outlines the 6 positions that every service department needs.


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