Garden equipment maker Husqvarna predicted its key European market would stay tough after losses rocketed in the fourth quarter as retailers held back from buying stocks ahead of the key gardening season.

The Lilly Company has chosen Equip-Soft for 10 locations across Tennessee, Mississippi, Alabama, and Arkansas. Based in Memphis, the almost 100-year-old company carries Toyota Industrial Equipment, Clark, Linde, Doosan, Combilift and other lines of equipment.

The Agricultural Division of Alamo Group Inc. today announced the appointment of Tom Taylor as Vice President of Business Development. The new position will be responsible for supporting dealer development and international growth initiatives as well as OEM and brand alliances for the Alamo Ag brands, including Schulte, Rhino, Bush Hog and Herschel. Rick Pummell, Executive Vice President and General Manager of the Ag Division commented, "The Alamo Ag Division is committed to finding new opportunities to serve our dealers and grow our business together. Tom is uniquely qualified to provide direction for these new initiatives".

Show Updates: GIE+EXPO 2013

The Grasshopper Company has unveiled a new compact zero-turn mower: Model 126V-52.

Mahindra USA, the number one selling tractor brand in the world based on volume, is now showcased at Tuck Executive Education as a case study on successfully implementing reverse innovation. Mahindra USA (MUSA) entered the U.S. tractor market in 1994 and proceeded to establish itself as a successful niche player using innovative marketing and sales strategies.

Massey Ferguson introduces 4600 Series Utility Tractors: Three new 4600 Series tractors feature new 3-cylinder engine for improved fuel efficiency and plenty of power.

The Intimidator Series is Bad Boy Mowers newest class-leading American-made utility vehicles offering unparalleled strength, power and performance.

Massey Ferguson, a global brand of AGCO (NYSE:AGCO), is introducing the new 5600 Series of mid-range tractors. The MF5609 and MF5610 bring new features and capabilities not currently available on the market to producers.

Rural Lifestyle Dealer caught up with Jerry Johnson, president of Woods Equipment Products Division, at the recent Ag Connect Expo in Kansas City to learn more about the company’s new partnership with Yanmar America.