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From the Desk of RLD
Observations on ‘No Regrets’
Lessiter shares personal takeaways at the annual conference that pushes men to take stock of their lives – in business and in the home – and ‘to show up, step up & grow up.’
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A Contemporary Viewpoint on Aftermarket Absorption Rate
40 years in the business – and significant store expansions – refines dealer exec’s view of parts & service’s role during downturns
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The Aftermarket Argument: Is it Fact, Fantasy or Fallacy?
With a cloudier outlook for ag equipment wholegoods sales, Mike Lessiter seeks dealer and major-line opinions — and their responses may surprise you.
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Top Articles
- Ride-On Mower Market Analysis and Forecast Signifies Growth
- Rural Lifestyle Dealer's Best of the Web: March 25, 2025
- Jenner Ag to Host Lawn & Garden Expo in Taylorville with Case IH and Exmark
- Exmark 2025 Lazer Z X-Series ZT Mower
- American Farm Bureau Federation Reports Farmers Lost $20.3 Billion in Weather Disasters in 2024
Current Issue
Rural Lifestyle Dealer
Checking in on the Rural Lifestyle Market
Dealers Optimistic Rural Lifestyle Sector Revenues Will Improve in 2025
Focusing on Key Products Helps Broadhead Equipment Grow Sales
Must Read Free Eguides
Download these helpful knowledge building tools
- Best Practices of Elite Dealerships Volume 6: Featuring Dealership of the Year Recipient
- Best Practices of Elite Dealerships Volume 5: Featuring Dealership of the Year Recipients
- Create a High Performance Dealership with Bob Clements: Service Department Volume 3
- Create a High Performance Dealership with Bob Clements: Service Department Volume 2
Videos
Mowhawk Mowers Enters the Zero-Turn Space
Mowhawk mowers using decades of manufacturing experience to enter the zero-turn space and grow its dealer network.
Top Directory Listings
Yanmar
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.
Stihl Inc
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.