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USDA 2017 Census: See What's Changed for the Rural Lifestyle Segment

By Rural Lifestyle Dealer Staff posted on April 11, 2019 | Posted in Data & Forecasts, Rural Lifestyle Market

Census data just released from USDA shows that farm numbers and land in farms have ongoing small percentage declines since the last Census in 2012. Only very small farms (annual sales of $2,500 or less) and very large farms (sales of $5 million or more) increased in numbers.

Trends Report: Top Concerns for Dealers in 2019

By Rural Lifestyle Dealer Staff posted on April 6, 2019 | Posted in Data & Forecasts

See how dealers are addressing the top challenges they're facing right now.

5 Ways to Motivate Your Top Salespeople

By Rural Lifestyle Dealer Staff posted on April 4, 2019 | Posted in Best Practices

Source: SalesandMarketing.com

Top salespeople aren’t robots. They go through times when they need an extra boost of motivation. See how you can help them reach new levels.

Trends Report: Growth Opportunities Dealers See in 2019

By Rural Lifestyle Dealer Staff posted on March 30, 2019 | Posted in Data & Forecasts

Here are some comments dealers shared: “New location, new products and more experienced salespeople.” ... “Technology is the largest opportunity for growth and well as offering rental units. Our 40 horsepower and down tractors are an area that will keep us afloat in the next few years.” ... “Online marketing and sales. Increased online scheduling for service.”

Are You a 'Go First' Leader?

By Rural Lifestyle Dealer Staff posted on March 28, 2019 | Posted in Best Practices

Source: JohnMaxwell.com

Learn how by following these three steps from John Maxwell, leadership expert.

Vote in Round 2 of the 'How We Did It' Podcast Bracket Challenge

By Rural Lifestyle Dealer Staff posted on March 25, 2019 | Posted in Manufacturer News, Rural Lifestyle Market

The Elite 8 has now been set and several rural equipment manufacturers are holding strong. Let's keep the momentum going. Vote now.

Accident at Landmark Equipment Results in Two Deaths

By Rural Lifestyle Dealer Staff posted on March 22, 2019 | Posted in Dealer News

Source: Cleburne Times-Review

Robert Goldberg, 77, of Granbury, Texas, and Vikunt Chand, 46, of Arlington, Texas, died as the result of injuries sustained during a repair, according to a local news report.

Why Bad Bosses Sabotage Their Teams

By Rural Lifestyle Dealer Staff posted on March 21, 2019 | Posted in Best Practices

Source: KelloggInsight

You can counteract the "Bad Boss" syndrome by making sure that a leader's job security is contingent upon the success of their group and ensuring those leaders know that they will be held accountable for their actions.

Vote Now in the 'How We Did It' Podcast Bracket Challenge

By Rural Lifestyle Dealer Staff posted on March 19, 2019 | Posted in Manufacturer News, Rural Lifestyle Market

Let's rock the vote for the rural equipment manufacturers represented in the podcast series, including Art's Way Mfg., Danuser Machine Co., Thurston Mfg., Walker Mfg. and Worksaver.

Trends Report: Preparing for an Economic Downturn

By Rural Lifestyle Dealer Staff posted on March 16, 2019 | Posted in Data & Forecasts

The U.S. economy has been rising for 27 months, a pattern that’s at lease 8 months longer than typical, according to Alex Chausovsky, senior consulting adviser with ITR Economics.

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Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.