“Get a customer’s imagination going. Let them imagine themselves in this really cool, nice-looking UTV. Sell them something that fits with who they think they are as a person and how they want to be perceived. Get them in ‘want mode,’ not ‘need mode,’” says Steve Shankin.
BrandSpark International surveyed over 12,800 American shoppers to discover what brands they trust most. John Deere ranked first in the home goods/lawn mower category and DeWalt ranked first in the home goods/power tools category.
Data from the U.S. Department of Agriculture's 2017 Census shows that the operations of beginning farmers are smaller than average in both acres and sales.
Great managers discover what is unique about each person and then capitalize on it. Find out how you can apply this management strategy at your dealership.
Census data just released from USDA shows that farm numbers and land in farms have ongoing small percentage declines since the last Census in 2012. Only very small farms (annual sales of $2,500 or less) and very large farms (sales of $5 million or more) increased in numbers.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.