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Relationship Selling: The Steps to the Sale

By Floyd Jerkins posted on November 26, 2019 | Posted in Best Practices, Dealership Marketing
Source: Floyd Jerkins Executive Coaching
This is the first article in a 3-part series about four key elements of professional selling and marketing: 1) relationship selling tips and strategies, 2) hiring, training and leading a sales force, 3) integrating marketing and sales teams to perform as a whole unit, and 4) tips and strategies to measure sales and marketing effectiveness and performance.
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[Podcast] Our Dealer Story: BTI Celebrates 75 Years

In this episode of the Rural Lifestyle Dealer podcast we're joined by Kelly and Mike Estes, brothers and part of the third-generation ownership of BTI, a 6-store John Deere dealership based in Bucklin, Kan.
November 18, 2019 | Posted in Best Practices
In this episode of the Rural Lifestyle Dealer podcast we're joined by Kelly and Mike Estes, brothers and part of the third-generation ownership of BTI, a 6-store John Deere dealership based in Bucklin, Kan.
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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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