Rural Lifestyle Dealer

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Winter 2018

Volume: 11
Edition: 4

Generational Dealer Serves Generations of Customers

  • Table of Contents

    Table of Contents

    From the Field

    Defending Your Brand

    We poll our subscribers each Monday on a wide range of dealership topics and one question in particular stirred up our dealer-readers: “Do you agree or disagree with the U.S. District Court ruling in favor of Deere & Co. in a lawsuit filed to protect use of the trademark green and yellow color combination on agricultural equipment?”
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    Dealer Profile

    Killians: Generational Dealer Serves Generations of Customers

    Four women representing the third and fourth generation of the Killian family are investing in the two things that make their dealership the best: customer experience and after-sale service.
    One day in 1997, Elmer Killian, then owner of Killians Hardware in Hickory, N.C., died unexpectedly in an accident. His daughters, Sharon Killian Radke and her younger sister, Susan Killian Kirby, were left to not only deal with the loss of their father, but also to take control of a diverse retail operation.
    Read More
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    Top Stories, According to You

    Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2017.
    The rural equipment market is vibrant, with many of you telling us that your market has grown significantly over the last few years. That means there is lots for the Rural Lifestyle Dealer staff to cover as we keep you updated on new products, best practices, expert strategies and more.
    Read More
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    Rural Lifestyle Dealer Names New Editorial Advisory Board

    Select group of dealers to share insights, helping ensure coverage meets the needs of today’s dealer principals.
    Rural Lifestyle Dealer announces its new editorial advisory board, which is made up of a select group of dealers representing the Dealerships of the Year and others who have demonstrated excellence.
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    Seize the Opportunities Ahead

    Dealers are forecasting increased overall and aftermarket revenue for 2018, backed up by a solid economy, and are investing in their businesses.
    Are you feeling good about 2018? You should be, based on the results of Rural Lifestyle Dealer’s Dealer Business Trends & Outlook survey. And, if you’re not, it’s time to make quick adjustments to tap into the momentum that other dealers are experiencing.
    Read More
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    Succession Planning Step-by-Step: Part 1

    Ensure the future of your dealership with this sound process for choosing new leaders, funding the transition and ensuring a rewarding retirement for yourself.
    A sound dealership succession plan addresses a long list of issues, including retirement income, transferring wealth to the dealer’s heirs, transferring ownership, dealing with the income and estate tax consequences associated with an ownership transfer, and addressing other issues key to the ongoing success of the business; not the least of which (and often forgotten) is transitioning management.
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    Achieving Peak Performance

    Coach Employees to Achieve Success

    Improve your coaching skills to turn average employees into excellent ones, transforming your dealership in the process.
    Improve your coaching skills to turn average employees into excellent ones, transforming your dealership in the process.
    Read More
  • Featured Articles

    Featured Articles

    020_Top-Stories_RLD_0118.jpg

    Top Stories, According to You

    Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2017.
    The rural equipment market is vibrant, with many of you telling us that your market has grown significantly over the last few years. That means there is lots for the Rural Lifestyle Dealer staff to cover as we keep you updated on new products, best practices, expert strategies and more.
    Read More
    Opening_image.jpg

    Seize the Opportunities Ahead

    Dealers are forecasting increased overall and aftermarket revenue for 2018, backed up by a solid economy, and are investing in their businesses.
    Are you feeling good about 2018? You should be, based on the results of Rural Lifestyle Dealer’s Dealer Business Trends & Outlook survey. And, if you’re not, it’s time to make quick adjustments to tap into the momentum that other dealers are experiencing.
    Read More
    Killians_women-2.jpg
    Dealer Profile

    Killians: Generational Dealer Serves Generations of Customers

    Four women representing the third and fourth generation of the Killian family are investing in the two things that make their dealership the best: customer experience and after-sale service.
    One day in 1997, Elmer Killian, then owner of Killians Hardware in Hickory, N.C., died unexpectedly in an accident. His daughters, Sharon Killian Radke and her younger sister, Susan Killian Kirby, were left to not only deal with the loss of their father, but also to take control of a diverse retail operation.
    Read More
  • Digital Edition
  • Online Extras

    Online Extras

    Online Extras: Winter 2018 Issue

    Web-exclusive content for this issue includes:

    • Siezing the Opportunity Ahead
    • Videos from the 2017 Dealership of the Year series with Big Valley Tractor and Ewald Kubota
    • Exstensive new product and video coverage from the 2017 GIE+EXPO
    • RLD Podcast Series

    Read More

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