Jim Mielke of Caroline, Equipment, Marion, Wis., shares how the dealership’s marketing committee works with an outside firm for digital marketing support.

Rural Lifestyle Dealertalked with Jim Mielke of Caroline Implement, Marion, Wis., at the recent Dealership Minds Summit, aFarm Equipmentmagazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Mielke shares how the dealership’s marketing committee works with an outside firm for digital marketing support. He also talks about the benefit of networking with other dealers at the Summit.

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Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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[Video] Working with an Outside Marketing Firm

Jim Mielke of Caroline, Equipment, Marion, Wis., shares how the dealership’s marketing committee works with an outside firm for digital marketing support.

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