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The UTV Buying Experience: Which Dealerships Do It Better & Why

BRP’s Can-Am brand ranked No. 1 among 19 manufacturers with Kawasaki and Honda ranking second and third in the 2018 Pied Piper UTV Prospect Satisfaction Index.
By Lynn Marcinkowski Woolf posted on August 13, 2018 | Posted in Best Practices, Dealership Marketing, Rural Lifestyle Market
The first-of-its-kind prospect satisfaction index (PSI) for the U.S. UTV industry was recently released, with BRP’s Can-Am brand ranking No. 1 among 19 manufacturers. Kawasaki and Honda ranked second and third, while Bobcat, Kubota and Textron were tied for fourth.
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Season-to-Season

Creating a Trained, Passionate Sales Team

August 9, 2017 | Posted in Dealer News, Best Practices
Bill Eddy, manager of Freedom Powersports, Fayetteville, Ark., discusses how the dealership's sales team creates excitement about purchasing. Freedom Powersports is a location of Williams Tractor. Williams Tractor is Rural Lifestyle Dealer’s Season-to-Season profile for 2017.
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Season-to-Season

Video: Add-On Sales Boost Sales Revenues

August 9, 2017 | Posted in Dealer News, Best Practices
Bill Eddy, manager of Freedom Powersports, Fayetteville, Ark., discusses the importance of add-on sales, such as accessories and retail items, for powersports dealers. Freedom Powersports is a location of Williams Tractor. Williams Tractor is Rural Lifestyle Dealer’s Season-to-Season profile for 2017.
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AEM Highlights Pro-Manufacturing Policy Initiatives

AEM Highlights Pro-Manufacturing Policy Initiatives

For its part, the editorial team at Lessiter Media, reporting on behalf of Farm Equipment, Rural Lifestyle Dealer, Ag Equipment Intelligence and Precision Lifestyle Dealer, joined the AEM Manufacturing Express at two of its stops, including Woods Equipment in Oregon, IL and Kuhn in Brodhead, Wisc.

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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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