Returning for its 16th year, Rural Lifestyle Dealer is sponsoring its "Dealership of the Year" awards program to recognize North America's best rural lifestyle equipment dealers.
It’s difficult finding anything positive coming out of the COVID-19 pandemic, but it appears the stay-at-home/work-from-home directives are pumping up the sales of small farm machinery.
Reports of the uptick in small equipment sales were reinforced with the release of Tractor Supply’s second quarter 2020 earnings report. While TSCO sales aren’t reliant on equipment, its performance is a positive indicator for the rural lifestyle market in general.
Net sales grew by 3% when adjusting for Consumer Brands exits and changes in exchange rates. The company achieved growth in key categories such as watering, robotics & battery, handheld products and aftermarket & accessories. Husqvarna Division's adjusted net sales decreased by 2% in the quarter, but showed strong growth in June.
Dennis Landis, CEO of PrairieCoast Equipment, explains the dealership's realization that an employee ownership program was the right fit for the organization as it grew.
Rural Lifestyle Dealer's blog post on the challenge of educating customers about ethanol took the top spot for most views in August. Stories about acquisition and best practices also ranked high.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.