Sherwood Tractor’s Digital Marketing Enhances Personalized Customer Experience

New technology combined with customer service attitude drives marketing and website initiatives for a 2018 Dealership of the Year.

By Sierra Wolff posted on January 10, 2019 | Posted in Best Practices, Dealership Marketing

TV advertising helped Bart Sherwood grow his dealership in its early days, and it remains an important part of Sherwood Tractor’s marketing program. However, Sherwood knew that digital marketing was the next necessary step, an area that was outside his comfort zone.

STIHL Recruits Social Media Influencers

September 29, 2017 | Posted in Manufacturer News

Source: The Virginian-Pilot

The company expected 750,000 impressions, or views on a story, photo, video or post as a result of its marketing campaign. After three days, the campaign had gotten 2 million. To date, it’s had 13 million impressions.

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Mowhawk Mowers Enters the Zero-Turn Space

Mowhawk mowers using decades of manufacturing experience to enter the zero-turn space and grow its dealer network.

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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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