ARTICLES

Dealership of the Year: S&H Farm Supply

Just north of the Missouri city of Springfield on Highway 13, a billboard tells travelers they're in "S&H Country." Part of a comprehensive marketing campaign, the slogan has helped make S&H Farm Supply's store near the state's third largest city more visible among large property owners, commercial cutters and hobby farmers.
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From the Desk of Chad Elmore

OPEI Starts Legal Challenge to EPA's 'Regulation to Mitigate Misfueling'

The controversy over ethanol in gasoline continues. This month, the Outdoor Power Equipment Institute (OPEI) started a formal legal challenge to the U.S. Environmental Protection Agency’s (EPA) “Regulation to Mitigate Misfueling” rule that addresses concerns about 15% ethanol blends and non-road products and older model-year vehicles.
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From the Desk of Chad Elmore

Catering to New Types of Customers

One of the common traits we hear when talking about the buying habits of rural consumers is that they'll do a lot of research before making any purchase. In that respect urban or rural really doesn't matter -- they're just like any wise consumer these days.
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From the Desk of Chad Elmore

Economic Potential in Rural Communities

In June, the White House announced the establishment of the White House Rural Council. At the time, the Obama Administration said, "while rural communities face challenges, they also present economic potential."
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From the Desk of Chad Elmore

Advancements in Chainsaw Technology

At press events, editors often have an opportunity to operate new equipment while learning about the latest technology. These events have a similar look and feel to dealer meetings hosted by equipment manufacturers, where engineers and product managers talk about new products.
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Haltom Equipment
Dealer Profile: Haltom Equipment

An Equipment Dealer Starts Over

Lost in a merger of dealerships, Haltom Equipment re-opens with a focus on providing better service to rural and commercial customers.
Lost in a merger of dealerships, Haltom Equipment re-opens with a focus on providing better service to rural and commercial customers.
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