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2020 National Farm Machinery Show

[Video] Worksaver Introduces Electric Sub-Compact Grapple

February 17, 2020 | Posted in Product Innovations, Event Coverage
Tim Burenga, vice president of sales for Worksaver, introduces the new Electric Sub-Compact Grapple during the National Farm Machinery Show. No auxiliary hydraulics are needed. All that's needed is a connection to the battery. It's engineered for sub-compact tractors up to 32 horsepower with a loader to handle debris and more.
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OPEI Annual Meeting 2019

OPEI Annual Meeting Addresses Economy, Technology, Issues

June 28, 2019 | Posted in Event Coverage
“In addition to what’s occurring with the economy and technological shifts, the industry is facing a number of pressing issues with the emissions changes in California, impact of tariffs on trade, and ongoing threats to the managed landscape,” says Kris Kiser, President and CEO of OPEI.
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[Video] Hiring a Marketing Specialist

Lee Parish of Parish Tractor, Poplarville, Miss., comments about the benefits of hiring a marketing specialist to lead the dealership’s digital marketing campaigns.
December 7, 2018 | Posted in Best Practices, Event Coverage
Rural Lifestyle Dealer talked with Lee Parish of Parish Tractor, Poplarville, Miss., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Parish says marketing should “follow the path of least resistance” in terms of making it easy for customers to purchase. Parish hired a marketing specialist to lead their digital marketing efforts and it’s been a very successful move for the dealership.
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[Video] Working with an Outside Marketing Firm

Jim Mielke of Caroline, Equipment, Marion, Wis., shares how the dealership’s marketing committee works with an outside firm for digital marketing support.
December 7, 2018 | Posted in Best Practices, Event Coverage
Rural Lifestyle Dealer talked with Jim Mielke of Caroline Implement, Marion, Wis., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Mielke shares how the dealership’s marketing committee works with an outside firm for digital marketing support. He also talks about the benefit of networking with other dealers at the Summit.
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[Video] Get Results with Low-Cost Digital Marketing Tactics

Doug Vahrenberg of Vahrenberg Implement, Higginsville, Mo., says he is achieving solid results from doing his own digital marketing, spending as little as $50 a month.
December 6, 2018 | Posted in Best Practices, Event Coverage
Rural Lifestyle Dealer talked with Doug Vahrenberg of Vahrenberg Implement, Higginsville, Mo., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Vahrenberg says he is achieving solid results from doing his own digital marketing, spending as little as $50 a month. He also believes traditional marketing tactics should still be part of a dealership’s overall marketing program.
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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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