The Equipment Dealers Association (EDA) is pleased to announce the election of two new directors and the re-election of one current director to its Board of Directors. Each director will serve a three year term that begins October 1, 2021 and will attend the next Board of Directors meeting this October in Dallas, TX.

Northeast - Brad Hershey is one of four on Hoober, Inc.’s “Third Generation Ownership & Leadership Team,” founded in 1941 by his grandfather. Hoober is a nine store retail dealership representing Case IH/JCB/KUHN/Great Plains/Kubota, along with specialty lines, located in PA, DE, MD, and VA.  Brad started with Hoober in 1985 as a salesman in Delaware and was assigned Store Manager of Hoober’s third acquired location in Mifflintown, PA in 1996. 

North Central – In 2002, Les Olson and his business partner, Roger Gjelstad, founded Plains Ag LLC and operated a single store, Frontier Equipment, in Williston, North Dakota. Under Olson’s leadership, Plains Ag LLC has evolved into four regional territories and sixteen dealerships: Border Plains Equipment in Williston and Stanley, North Dakota, and Glasgow, Montana; Northern Plains Equipment in the North Dakota communities of Minot, Garrison and Mandan; West Plains Inc., also in North Dakota, in Dickinson, Beach, Bowman and Hettinger; and Central Plains Equipment with stores in Burlington, Holyoke and Yuma, CO and Garden City, Sharon Springs and Goodland, KS.

Western - Scott Eisenhauer is the General Manager of P&K Equipment, Inc. and P&K Midwest, Inc. P&K Equipment operates 18 John Deere dealerships throughout Oklahoma and Arkansas. P&K Midwest consists of 9 John Deere stores across east central Iowa. Scott began his career in the agricultural business industry, going to work for John Deere Company in various roles throughout his 7.5 years with the company. In 2006, he joined the P&K Equipment dealership organization as General Manager. Throughout his tenure, P&K has expanded from 4 John Deere dealerships to the 27 that exist today.

“We are thrilled to welcome Les and Scott as leaders on the EDA board,” said Kim Rominger, President and CEO of the Equipment Dealers Association.  “These gentlemen represent successful, well-respected businesses, and we look forward to their input and recommendations on building an even stronger EDA. Brad is an excellent board member, so we’re excited to have him return for a second term.”

“EDA would like to thank our two outgoing board members for their time and dedication to EDA and its dealer members over the past three years.”  Les is replacing Daniel Jones of Frontline Ag and Scott is replacing Jim Meinhardt of KanEquip, Inc.