BEATRICE, Neb. — In recognition of the hard work, dedication and service of our military personnel and first responders, Exmark has launched a new Honors Program. Through the Honors Program, current and former military members and first responders are entitled to a discount of up to $1,500 on a new Exmark mower.

Exmark General Manager, Daryn Walters, said the Honors Program is a way to say thank you for the commitment military personnel, first responders and their families make to the service of others.

“We salute these heroes and recognize the tremendous debt of gratitude we owe them for their service, and the time commitment it requires,” Walters said. “With the Honors Program, Exmark is making it easier for them to spend less time maintaining their lawns and more time doing the things they love.”

The Exmark Honors Program is open to all current and former military, law enforcement, fire, rescue and EMT personnel. The Honors Program includes all new Exmark Radius, Lazer Z and Navigator zero-turn riders, Staris and Vantage stand-on riders and Turf Tracer walk-behind mower models. Discounts range from $300 to $1,500 off CSP or national promotion price, depending on model.

See exmark.com/honors for a complete breakdown of equipment discounts and customer eligibility requirements for the Exmark Honors Program. The program runs through October 31, 2020.