ST. LOUIS — The Equipment Dealers Assn. (EDA) and ARI Network Services are continuing their joint goal of providing equipment dealers with quality marketing information, tools and strategies to improve their businesses in 2018.
EDA and ARI are partnering in 2018 to present three free webinars. The webinars will be led by ARI’s Director of Marketing, Collen Malloy. The schedule and a brief description of each topic is listed below:
April 26, 2018: The Dos & Don’ts of Digital Marketing (Noon Central)
Do you want more leads for less money? Your website, email and paid ads can help you reach a wider audience for a lower cost than traditional marketing methods. We’ll explore each of these digital marketing channels and discus which methods you should and shouldn’t spend your time and money on.
June 28, 2018: Drive Leads with our Marketing Self-Assessment (Noon Central)
Take our comprehensive Dealer Assessment to pinpoint and enhance your dealership’s marketing strengths. Plus, get actionable advice on how to build up any areas that may need improvement with our helpful tips and strategies. You’ll learn how to use your results to drive more leads–guaranteed!
August 30, 2018: Improve Your Image and Sell More Using Online Reviews (Noon Central)
Build your online reputation using reviews to improve your SEO, gain more customers and get honest feedback on how to grow your business. We’ll walk you through proven methods that generate more reviews and show you how to turn each review (both positive and negative) into an opportunity.
After registering, you will receive a confirmation email containing information about joining the webinar.
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