This page lists material that supplements the Winter 2018 Issue of Rural Lifestyle Dealer.
2017 Dealership of the Year Video Series
This year marks the 11th anniversary of Rural Lifestyle Dealer’s Dealership of the Year program where the “best of the best” are recognized for their excellence. Big Valley Tractor of Stockton, Calif., is recognized as the single-store recipient. Ewald Kubota of Seguin, Texas, is recognized as the multi-store recipient. The nominations were judged by an expert panel using a point system to weigh financial performance along with other factors, including community involvement, training, succession planning and more. According to the judges, the 2017 group of nominees was extremely strong, Learn more — from the dealers themselves — how they are achieving excellence.
Big Valley Tractor
- Winning Sales by Being Prepared & Professional
- Building a Facility to Encourage Customer Flow
- Retail Practices that Drive Incremental Business
- Setting Up the Team
- Following Best Practices in Parts & Service
- Watching Key Performance Metrics & Technology
- Big Valley Tractor's Mobile Service Strategy
- Looking Ahead to the Next 5 Years
- What We Need from Manufacturers
- Turning Customer Satisfaction into Referrals
Ewald Kubota
Dealer Ideas for Recruiting, Retaining & Motivating Employees
The 2018 Rural Lifestyle Dealer Dealer Business Trends & Outlook Report features answers from dealers to this question: "What rewards or incentives do you offer to help recruit, retain and motivate employees?"
Rural Lifestyle Dealer Podcast
Subscribe to the Rural Lifestyle Podcast Series on ITUNES, Google Play, Soundcloud, Pandora, TuneIn, and Spotify.
Measuring Up: Dealers Share Performance Data
Erratic business levels in recent years have tested OPE dealers’ ability to perform. See the numbers behind their performance in this analysis of the United Equipment Dealers Assn.'s Cost of Doing Business Studies.
GIE+Expo 2017: Filling Out Lineups, Finetuning Performance
Manufacturers had a chance to show off their latest and greatest products to nearly 19,000 registered attendees, including nearly 3,500 dealers and retailers, at the 2017 Green Industry & Equipment (GIE+Expo), held recently in Louisville, Ky. The show had another record-setting year, with registrations up 13% from 2016.
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Rural Lifestyle Dealer Multimedia
- Rural Lifestyle Dealer offers an extensive multimedia collection of content, including industry interviews, conference coverage, and new products, as well as informational webinars, podcasts, product reviews and more!
Rural Lifestyle Dealer's Best of the Web
- Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week.