Top 10 Rural Lifestyle Industry Stories in June 2016

The most viewed stories from June cover a wide range of topics, with the most views going to a story on entrepreneurs in the U.S. building a no-frills tractor in Cuba. How to compete with Tractor Supply and teaching employees a good work ethic ranked second and third.

Features on sales strategies — Bob Clements’ webinar on closing more sales and an expert's advice for not losing sales — ranked fifth and ninth.

Dealers were also willing to weigh in with their #1 employee issue in an RLD poll and checked out how other dealers rate their manufacturers in a story about the Equipment Dealers Assn.’s Dealer Choice awards.

Stories about Washington Tractor’s new video marketing strategies, Subaru’s closing of its Industrial Power Products Division, and where the demand is for rural equipment also ranked in the top 10 most viewed stories.

Top 10 Most Viewed Online Stories in June

1. Cuba’s First American-Owned Manufacturer Will Make Tractors

2. What Dealers Can Learn from Tractor Supply

3. From the Desk of Lynn Woolf: 6 Ways to Teach a Good Work Ethic

4. [Webinar] The Secrets to Negotiating and Closing More Sales [To view any of our webinar replays, you must be logged in with a free user account.]

5. Dealer View: What is Your #1 Employee Issue?

6. Washington Tractor Celebrates Fatherhood & Farming with New Video Release

7. Subaru to Close Industrial Power Products Division

8. Equipment Dealers Assn. Announces 2016 Dealer's Choice Awards

9. Big Picture: 10 Ways Not to Lose a Sale

10. From the Desk of Lynn Woolf: Where the Demand is for Used Rural Equipment

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Lynn Marcinkowski Woolf

Lynn Marcinkowski Woolf was managing editor of Rural Lifestyle Dealer. Prior to that, she was a contributing writer for Rural Lifestyle Dealer and Farm Equipment magazines before becoming editor in 2012. She previously covered agriculture as a freelance writer for several industry publications. Lynn also worked in public relations and marketing and earned her accreditation in public relations. She is a graduate of the University of Wisconsin-Milwaukee and lives on a third-generation family farm in Kansas. Contact: lwoolf@lessitermedia.com

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Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

Top 10 Rural Lifestyle Industry Stories in June 2016

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Lynn Marcinkowski Woolf