Mahindra USA, the number one selling tractor in the world based on volume, announces plans for an exclusive Southeast Mahindra Assembly and Distribution Center in January 2014, expanding one of the company's four tractor assembly and distribution facilities in North America. The expanded assembly and distribution center will continue to be located in Chattanooga, TN, and will support the growing southeast and midwest Mahindra dealer networks.

The Southeast Mahindra Assembly and Distribution Center will be operated by Randy Topping, owner of Mahindra dealer Chattanooga Tractor and Equipment. The center will have a positive impact on the Chattanooga area economy. Southeast Mahindra will build a new facility and employ up to 100 people in the operation as it moves into full production, creating 55 new jobs.

"This investment in the expansion of our North American facilities will provide the additional capacity needed to support the rapid growth of the Mahindra brand,” said Mani Iyer, President of Mahindra USA. "We look forward to continuing our successful partnership with Randy Topping and Chattanooga Tractor and Equipment, Inc.”

“Broadening our operations beyond the typical scope of a dealership gives Southeast Mahindra the ability to deliver industry-best product shipping times to our customers,” said Randy Topping, President of Southeast Mahindra. “Demand for the Mahindra product line is rapidly growing in the U.S. and to support the growing market share, this will be a dedicated assembly and distribution facility.”

“This new facility will help us sustain Mahindra's customer-first strategy by enhancing our service and support capabilities in the southeast and midwest regions. It will enable us to continue to provide quality service to our rapidly growing customer base, without any service interruption during the expansion process,” said Cleo Franklin, Vice President, Marketing and Strategic Planning, Mahindra USA.  

"Topping has done an outstanding job of supplying our dealers throughout the region, even as demand for our products has increased,” said Sunil Rajput, Head of Operations and Supply Chain, Mahindra USA. “Chattanooga is a great location for Southeast Mahindra's assembly and distribution facility; it is well connected to Mahindra supplier partners as well as our fast growing dealer network.”

Mahindra became the number one selling tractor brand in the world in 2010 by providing consumers with value-packed, high-quality tractors.  Mahindra is the only tractor manufacturer in the world to win both the Deming Application Prize and the coveted Japan Quality Medal for excellence in Total Quality Management, awarded by the Deming Prize Committee care of the Union of Japanese Scientists.

About Mahindra USA

Mahindra USA (MUSA) is part of the US $ 15.9 billion Mahindra Group’s Automotive and Farm Sector - the #1 selling tractor company in the world, based on volumes and the only tractor manufacturer in the world to win the industry’s top two quality awards – the Deming Application Prize and the Japan Quality Medal, care of Union of Japanese Scientists and Engineers. 

Houston, Texas based Mahindra USA (MUSA) is a wholly owned subsidiary of Mahindra & Mahindra Ltd. and began selling tractors in the USA in 1994. MUSA has since grown rapidly due to high customer satisfaction levels and strong customer referrals. Mahindra USA has three distribution points in the USA to help meet the needs of its customers and the growing demand for its products.

Mahindra’s professional-grade tractors range from 22 HP – 100 HP – and include the revolutionary new Max series tractors. The Mahindra Max 22 and Max 25 are the first real tractors in the sub-compact market and feature true tractor performance and capabilities. The Mahindra Max 22 and Max 25 are joined by the industry’s first mid-compact tractor, the Mahindra Max 28 XL, which has compact tractor performance and versatility in a near compact tractor size. All Mahindra Tractors are built with heavy-duty components that allow them to outperform other tractors in their class and are designed to provide consumers with the ability to push more, pull more and lift more, so they can do more, in less time. To learn more about Mahindra USA’s Farm Equipment Sector, please visit www.mahindrausa.com.

About The Mahindra Group

The Mahindra Group focuses on enabling people to rise. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. Mahindra has a presence in the automotive industry, agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheelers. 

A US $15.9 billion multinational group based in Mumbai, India, Mahindra employs more than 155,000 people in over 100 countries.

In 2011, Mahindra was featured on the Forbes Global 2000 list, a listing of the biggest and most powerful listed companies in the world. Also that same year, Mahindra acquired a majority stake in Korea’s SsangYong Motor Company.

In 2010, Mahindra was featured in the Credit Suisse Great Brands of Tomorrow.

Its flagship company Mahindra & Mahindra Limited is the only Indian automobile manufacturer to be featured in the Top 10 list of the Carbon Disclosure Leadership Index in India 2010, created by the Carbon Disclosure Project (CDP).

For further information, please visit www.mahindra.com

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