Land Pride communicated with dealers on April 10 regarding tariffs and the impact to both the manufacturers business and its dealers.
Rural Lifestyle Dealer obtained the letter sent by Mark Decker, Land Pride division president, in which it was noted that the tariffs that remain after President Trump suspended a number of the announced tariffs “focus on countries that directly impact Land Pride’s manufacturing operations.”
Decker wrote, “One thing is known: Tariffs will affect our business and that means it will affect yours as well. We continue to study the situation, attempting to identify the impact to us and our dealers, customers and employees — we are looking at everything. In the end, we are committed to reacting appropriately, without overreacting or panicking.”
At this time Land Pride is not taking any “drastic” action and will announce its plan once there is a clearer picture on the impact to the OEM and its dealers.
Find more on tariff situation on Farm Equipment's on-going coverage.
