Kawasaki Engines has recently announced that it has made 2024 the Year of the Dealer to recognize the value and importance of its vast network of more than 7,700 authorized dealers. The theme will be featured at Equip Exposition 2024, Oct. 16-18 at the Kentucky Exposition Center in Louisville, Ky.

During Equip Expo, Kawasaki Engines’ indoor exhibit [booth #1064] will represent the customer journey, where Kawasaki’s dealer network, engines, and parts and accessories all work together to deliver proven performance and quality. There will be five stations for attendees to complete:

  • Dealer counter – the centerpiece of the exhibit, dealer attendees can speak with technicians as well as learn more about what Kawasaki can offer them. Landscapers can find a local dealer and learn more about the advantages of working with an authorized dealer.
  • Engine series – several engines across a variety of power levels and end uses will be featured and staffed with subject-matter experts to help answer questions and provide additional information.
  • EVO/EFI technology station – learn more about the latest engine family and fuel-injection technology.
  • Genuine parts – discover the complete line up of KTECH™ filters, fuels, tune-up kits and oils.
  • Feeding America – for attendees who visit all five stations and complete the journey, Kawasaki Engines will make a donation to Feeding America, the largest hunger relief organization in the country; the company’s goal is to raise funds for 100,000 meals through completed journeys and additional donations from attendees.

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