Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:


If the ‘Lawnympics’ Were a Sport

The Olympics might be over, but there is some gold medal striping in this video from Exmark. 


Third Generation Continues Midwest Manufacturer Harper Industry's Family Legacy

A decade-long career in the artisan retail business is a far cry from the heavy-duty equipment manufacturing industry. Even when you represent the third generation of a family manufacturing company, there is going to be a bit of a learning curve. Read more about Jessica Penner Race's experience joining the family business in this article from AEM.

Jessica Penner Race

When Farming and the Cyber Truck Meet

Check out these photos shared by Vahrenberg Implement of a Massey Ferguson RB4180V Cutter Round Baler heading to the field behind a Tesla Cyber Truck. 


72-Year Old Fairbanks Morse Lawn Mower

The Fairbanks Morse Lawn Mower was only built for 1 year in 1951. At 72-years-old, this one is still running.


This Hollywood Actor Puts Hundreds of Hours on a Tractor Every Year

Marc Blucas spends half his time working on movie and TV sets as a Hollywood actor, and the other half of his time working with his tractor. From working on his 1700s era house to landscaping, Marc is not afraid to get his hands dirty and figure things out himself.


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