Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:

Looking Back & Moving Forward: Rick Olson on Nearly 4 Decades at The Toro Co.

Rick Olson didn't initially intend to spend his entire career at The Toro Company. Having joined TTC right out of college as a manufacturing process engineer, Olson initially sought to gain a couple of years of practical experience before working toward a long-term goal of running his own business. Read more about Olson's career journey in this article from the Association of Equipment Manufacturers (AEM).

Rick Olson

Rock and Roll Hall-of-Famer’s Family had Rural Lifestyle Roots

Linda Ronstadt’s grandfather Friedrich Ronstadt founded the F Ronstadt Company. The F. Ronstadt Company was later run by two of Frederico's sons, Edward and Gilbert, Linda Ronstadt's father, for about 40 years, specializing in hardware, machinery and industrial supplies. Its storefront at 70 N. Sixth Ave. operated from 1947 to 1984 and is now the site of the Ronstadt Transit Center.

LInda Rondstadt, Rondstadts hardware store

Florida Coast Equipment Passes the Phone

The team at Florida Coast Equipment had some fun working on their latest LinkedIn video.

Behind the Scenes at Walker Mowers’ Factory

Tractor Models B, H, and S are assembled on the B-Line. At a rate of 8-10 units a day, this line features an updated assembly process that includes seven stations and a variable number of technicians. See the process in this video shared on Facebook Walker Mowers.

Proven Power Hits the Demolition Derby Circuit

John Deere dealer Proven Power participated in the Garden Tractor division of the Demolition Derby at the Waukesha County Fair in Waukesha, Wis. on July 20, 2024.

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