Rural Lifestyle Dealer's Best of the Web: Jan. 30, 2024

January 30, 2024

Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:

Tractor Mike Breaks Down Final 2023 Tractor Sales Numbers
Works Like a Charm
The History of the Volvo Tractor
The ZTR That Splits in Half
Takeaways from Kawasaki's 2024 Dealer Meeting

Best of the Web This Week is brought to you by Basic Software.

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Tractor Mike Breaks Down Final 2023 Tractor Sales Numbers

Mike Wiles takes a dive deep into the latest data as we decode the final 2023 tractor sales numbers released by the Association of Equipment Manufacturers! In this comprehensive video, we navigate through the nuances of the agricultural machinery market, shedding light on key insights that could shape your decisions in the coming months.

Works Like a Charm

What do you think? Is the hat the trick what seals the deal for the customer on the fence?

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The History of the Volvo Tractor

In the late 1950s, a wave of European tractors that included the names David Brown (England), Someca (France), Porsche and Holder (Germany), and Zetor (Czechoslovakia) hit U.S. shores trying to cash in on the growing market for horsepower. Among these foreign invaders were two sleek Swedish tractors from Volvo — the 56 hp. Model T55 and its little brother, the 17 hp. Model T425.

Photo by: Munktell Museum

The ZTR That Splits in Half

Yakta hit the North American market last year and is aiming for some serious dealer development in 2024. Here's some footage of their split frame design.

Takeaways from Kawasaki's 2024 Dealer Meeting

Powersports industry veteran Mark Sheffield was at Kawasaki's 2024 dealer meeting in Phoenix, Ariz., and gave his readers some highlights, including some price reductions in this LinkedIn post.

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Mowhawk Mowers Enters the Zero-Turn Space

Mowhawk mowers using decades of manufacturing experience to enter the zero-turn space and grow its dealer network.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.