Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:


Best of the Web This Week is brought to you by Monarch Tractor.

Monarch Tractor
           


Monarch Tractor, maker of the MK-V, is the world’s first fully electric, driver optional, connected tractor set to enhance farmers’ existing operations, alleviate labor shortages, and maximize yields. Monarch Tractor is committed to elevating farming practices to enable clean, efficient, and economically viable solutions for today’s farmers and the generations of farmers to come. With cutting-edge technology, global reach, and an experienced team, Monarch Tractor is delivering meaningful change for the future of farming. For more information, visit www.monarchtractor.com.


The Best Tradition in College Football

As NCAA football kicks off tomorrow, all should know the facts of the greatest tradition in college sports. So what does this University of Wisconsin video clip have to do with Farm Equipment magazine? Well, we are headquartered in the Dairy State, home to a great many farm equipment dealers and manufacturers and well, Mike Lessiter is an alum. Mike took his dad, Frank (Lessiter Media founder), to this game (birthday present) to witness this pivotal moment in history. P.S. The Badgers are back!


Asphalt Made from Soybeans?

The Farm Progress Show this week had all sorts of innovation on display, but did you know you were walking on innovation? In this video from WCIA News, a representative from the Illinois Soybean Association explains how collaborative efforts between researchers and the Illinois Soybean Association has brought soy-based asphalt to the Farm Progress Show in Decatur.


How Long to Mow 1 Acre?

In this video from Tractor Bob, the ZT Avenger by Bad Boy Mowers gets put to the test, seeing how long it will take the machine to mow a single acre. The ZT Avenger is a residential-grade ZTR — one of the best in its price range, according to Tractor Bob.


A Walk Around Kubota's U48-5 Excavator

Neil Messick of Pennsylvania’s Messick’s Equipment walks viewers around a Kubota U48-5 excavator that he sold to YouTuber Tractor Time with Tim. Tim later joins Neil to discuss his purchasing decision.


A Week in the Life of an Equipment Dealer

On his Tractor Therapy YouTube channel, Mike Scholten of Scholten’s Equipment in Washington informs viewers about the equipment the dealership sells and how to use it. In the inaugural episode of Tractor Therapy Weekly, Mike gives you a peek into his week — what went well, and what didn’t.


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Best of the Web This Week is brought to you by Monarch Tractor.

Monarch Tractor, maker of the MK-V, is the world’s first fully electric, driver optional, connected tractor set to enhance farmers’ existing operations, alleviate labor shortages, and maximize yields. With cutting-edge technology, global reach and an experienced team, Monarch Tractor is delivering meaningful change for the future of farming. Click here to learn about your opportunities as a Monarch dealer.

Monarch Tractors


Click here to view past Best of the Web This Week updates.