West Palm Beach, Fla. — Florida Coast Equipment has added Kenneth Catalano as its vice president of commercial landscape and nursery.

“Florida’s environmental horticulture industry annual generates over $30 billion in total sales annually,” says Todd Bachman, president and CEO of Florida Coast Equipment.  “Ken Catalano brings the right experience, relationships, focus, commitment and energy required to ensure we, Florida Coast Equipment and Kubota, are positioned to serve the commercial landscape and nursery industries for years to come.”

Catalano has nearly 20 years of landscape experience, having previously served as director of operations for the last 10 years at BrightView Landscape Services in South Florida. He will work closely with Florida Coast Equipment’s existing and new customers across the nursery and landscape industries as well as expand FCE’s focus on the state’s equine industry.

Florida Coast Equipment and BIG ORANGE RENTAL is a family owned and operated full-service Kubota Dealership now serving 10 locations in West Palm Beach, Ft. Pierce, Mims, Naples, Plant City, Land O'Lakes, Homestead, Apopka, Ocala and Lecanto, Fla.

Click here for more Industry News.