ST. LOUIS, Mo. — The Equipment Dealers Assn. (EDA) has released its Dealer-Manufacturer Relations Report for 2022. This annual report is a compilation of anonymous ratings by equipment dealers in North America of the manufacturer lines they carry. Equipment dealers rate their manufacturers in 11 business categories plus a separate rating for Overall Satisfaction.
The report has been sent to all EDA members, who receive a complimentary copy as a benefit of membership, as well as the 61 manufacturers named in the report. Dealers who are not members of EDA can purchase a copy of the report here. Each year, only the manufacturers who receive a minimum number of ratings are included in the report. Manufacturer members of EDA are eligible to receive additional statistics not available in the basic report as well as their dealer comments.
In 2022...
- Responses were collected from 50 U.S. states and 10 Canadian provinces.
- On average, each respondent rated four manufacturers.
- 84% of responses were from dealership owners or managers.
Results of the Dealer-Manufacturer Relations Survey are used to determine recipients of EDA’s annual Dealer’s Choice and Gold Level Awards. Awards are given in each of the four manufacturer categories; Full-Line, Tractor, Shortline, and OPE. EDA will announce Dealer’s Choice and Gold Level award recipients later this month.
“Given the uncertainty equipment dealers faced over the last year, we were pleased to see continued high participation in the Dealer-Manufacturer Relations Survey,” said Joe Dykes, EDA’s VP of Industry Relations. “We appreciate every response and believe this year’s data reflects the hardships that equipment dealers and their manufacturers faced due to supply chain challenges. As always, the information presented in this report will inspire reflection and growth within our industry and improve the relationship between equipment manufacturers and their dealers.”
Farm Equipment will have in-depth coverage of the report in an upcoming issue of the magazine.
