This year marks the 10th anniversary of Rural Lifestyle Dealer’s Dealership of the Year program where the “best of the best” are recognized for their excellence. Blue River Tractors of Durant, Okla., receives the honor for 2016. Its financial performance, “customer first” philosophy, constant marketing and new approaches to management have helped it grow to nearly $6 million in revenues and a 25% market share in just 6 years.
Welcome to the 15-part 2016 Rural Lifestyle Dealer Dealership of the Year video series sponsored by Machinery Pete. MachineryPete.com is the premier online destination for farmers and dealers, providing a comprehensive used farm equipment search experience with tens of thousands of equipment listings, searchable for free. The site also now offers dealers innovative multimedia marketing solutions, including local market intelligence, targeted online advertising and site analytics.
Industry's Best Dealerships Honored in 10th Annual Awards Program
Learn More about the winner
Class of 2016:
Blue River Tractors Durant, Oklahoma
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