Learn Effective Marketing Strategies to Expand Your Dealership’s Business!
This “Dealer Marketing Strategies Volume 6” report explains how you can increase sales with an effective retail strategy, use dealer-tested ideas for improving the shopping experience at your showroom, and it’s FREE!
Dear Rural Lifestyle Dealer,
Branding is one of the most important elements of any dealership, but the days of showrooms being crammed with products are gone.
Instead, today’s customers want more room, great signage, tablets for interacting with products, and a place they can sit down and think, says Bob Clements, president of Bob Clements Intl. Inc., the premier management consultant for outdoor power equipment, agriculture and power sports dealerships.
In the past, dealers tended to let their manufacturer’s brand be their brand. Today, things are different. Your customers have instant access online to your competitors, so you need to develop a brand that’s specific to your dealership to pull them into your store.
Download this Dealer Marketing Strategies Volume 6 eGuide now and start rethinking your brand and showroom strategy today!
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Let’s face the facts, the biggest competitor in a dealer’s market today is another dealer selling the same brand.
Manufacturers are doing a great job of getting customers to consider their brand. However, dealers are struggling to separate their dealership from the dealership 40 miles down the road, which is selling the same equipment.
When it comes to your showroom, regardless of the size, your goal is to maximize the impact it has to boost sales. Think about what you own personal brand is, make sure it is promoted in your store, on your website, and in all of your marketing.
Continue reading and learn how you can improve the retail experience at your dealership with this special report – FREE! Dealer Marketing Strategies Volume 6
Get this eGuide for Free with a Free Account!
New members, click "Sign Up" for free account. Or, regular members click "Go In".
An attractive and functional retail design can make you more money!
Retail design expert Paige Wittman of Miller Wittman Retail Design Group shares how your showroom can highlight your professionalism and build customers’ confidence in buying from you.
Your retail environment is an asset that must be carefully and continually monitored. Here are some key takeaways for your dealership:
- A retail showroom that is dirty, disorganized and cluttered erodes at your professionalism.
- Every dealership should have a retail plan, regardless of how much budget that can be allocated or the space available for retail.
- Simple maintenance tasks, such as adding or improving lighting, cleaning floors, or painting walls can have a big impact.
- Design your parking lot, outdoor showroom and indoor showroom so that a customer has a clear path and is guided through the store.
Continue reading Wittman’s advice about increasing sales with an effective retail strategy for FREE! Download Dealer Marketing Strategies Volume 6 today!
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New members, click "Sign Up" for free account. Or, regular members click "Go In".
A desire to improve efficiency and create memorable shopping experiences has dealers reinvesting in their facilities — from the parking lot to the back door.
When reinvesting back into their facilities, the ultimate objective is to fuel growth. Sometimes a showroom facelift is needed. Other times, it’s a novelty item that helps build your brand and generate some buzz. Even if you are not be able to take on a remodeling project right now, you can do a thorough clean-up to get started on a new look.
See the changes that dealerships like yours have made to significantly improve their retail experience and, in turn, increase sales. Some key takeaways include:
- Create an environment that makes all customer types feel welcome and consider future growth when making today’s investments.
- Merchandise wisely so customers understand the breadth of your product offering. Make it easy for consumers to find what they need and compare their options.
- Small, relatively inexpensive amenities can create lasting impressions.
Continue reading for more ways to enhance the shopping experience at your dealership. FREE! Download Dealer Marketing Strategies Volume 6
Get this eGuide for Free with a Free Account!
New members, click "Sign Up" for free account. Or, regular members click "Go In".
Is your dealership’s retail experience less than what it should be?
Do you think like non-traditional dealers when connecting with consumers?
Did you know that remodeling your dealership can add valuable dollars to bottom line for years to come?
Then download this free report right now and get started. The minute you do, you gain the momentum toward greater margins!
Yours for a better dealership business,
Lynn Woolf, Managing Editor, Rural Lifestyle Dealer
PS: There are many ways to grow your sales. You can start yourself and your team on the path toward making the most of your marketing capabilities by reading this free report now.
Your retail environment is an asset that must be carefully and continually monitored.
Read this special report – FREE! Dealer Marketing Strategies Volume 6
Get this eGuide for Free with a Free Account!
New members, click "Sign Up" for free account. Or, regular members click "Go In".
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