Magazine and Website for Rural Lifestyle Dealers

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LATEST NEWS ON RuralLifestyleDealer.com

Big Changes for Minnesota John Deere Dealers

TrynEx Acquired by Douglas Dynamics

Global Agricultural Machinery Manufacturer Celebrates 66 Years of Production

Mahindra USA Announces 2013 Women in Ag Scholarship Winners

Deere Clips Sales View as Weather Chills Forecasts

Mahindra Announces April Sales, Dealer Days Promotions

New Avant 640 Loader Offers Dual Speed

CNH Invests $13 Million in New Parts Facility; Expects to Add 100 New Area Jobs

IN THIS ISSUE SPRING 2013

The new digital edition of this issue is now available. Click here to access the new issue.

From the Field:
Sell to the Owner

Dealer Profile
Create Your Niche to Increase Parts Sales
Jeff’s Small Engine increases parts revenues by supplying smaller dealers and the recreational market.

Season-To-Season
Heritage Tractor Creates Reasons to Buy This Spring
Challenges this spring: Turn seasonal optimism into equipment purchases and manage employee transitions.

And more ... click here to view the full contents: Spring 2013 Issue of Rural Lifestyle Dealer

LATEST VIDEOS

Separate Rural Lifestyle Equipment
Sales Area Boosts Customer Confidence

Alan Foy, turf sales representative with A&M Green Power, shares lessons he has learned through his 35 years selling farm and rural lifestyle equipment.

ONLINE FEATURES

Industry Viewpoint: Outdoor Power Equipment Aftermarket Assn. Addressing Dealer Consolidation, Regulations

Jim Paugh, the newly elected president of the Outdoor Power Equipment Aftermarket Assn. (OPEAA), says his number 1 goal is to improve communication with members.

SPRING is in the air!

Spring comes in like a lion as Rural Lifestyle Dealer returns to Heritage Tractor for the second installment of our innovative Season-to-Season series. We examine how this successful, multi-location Kansas dealer ramps up sales for spring and learn more about how they communicate & implement their plans.

We also visited Brady Outdoor Power Equipment in Elizabeth City, NC. We learn about how they win customers and keep them coming back with superior, reliable service and parts availability.

The Spring issue also examines Post-Hole Diggers in a How To Sell article and features several key categories in the product spotlight:

Tractors
Fencing
Fertilizing & Spraying
Rotary Cutters
Seeders & Planters

PLUS, Marketing Matters, Selling the Rural Lifestyler and another What Rural Lifestylers Want from You!

This issue is packed with the tips and tools you need to succeed and be the ultimate resource for your diverse rural customer base. Take a few moments now to update your subscription record here and make sure you don't miss what's coming next.