Home / Topics / Content Areas / Industry News

Industry News
Industry News RSS Feed RSS

Marketing Matters - Word of Mouth Doesn't Just Happen

March 21, 2012 | Posted in Rural Lifestyle Market
Source: Charlie Glass, Contributing Editor
farmers are an articulate group of consumers who share their buying experiences with friends and neighbors. A good part of what they know about products and equipment comes by way of word of mouth from others who own similar products or have had an experience with a specific retailer.
Read More

STIHL Names New Vice President of Finance

March 21, 2012 | Posted in Manufacturer News
STIHL Inc. announced today that Bjoern Fischer will assume the duties of vice president of finance on May 1, 2012. In addition to overseeing the financial operations of the company, Fischer's role will also include oversight of the human resources and information services departments.
Read More

Kansas Dealer Turns Over Reins to High School Students for a Day

March 21, 2012 | Posted in Rural Lifestyle Market
Orscheln Farm & Home and Field Trip Factory today announced that the winner of the 2020: An Entrepreneurial Odyssey Business Plan Contest is Mrs. Shanna Evans Entrepreneurship 2 class, from Olathe East High School. For its prize, the class will have the opportunity to become business leaders for a day and run the local Orscheln Farm & Home store, located at 1160 W. Amity St., Louisburg KS, on Tuesday, March 27.
Read More

New Holland Sponsors PLANET's 2012 Student Career Days

March 16, 2012 | Posted in Dealer News
Source: New Holland
New Holland Construction is a major sponsor of the Professional Landcare Network's (PLANET's) 36th Annual Student Career Days, an annual conference and career fair draws more than 900 students enrolled in horticulture, landscape and lawn care programs at colleges and universities across the country.
Read More

Top Articles

Must Read Free Eguides

Download these helpful knowledge building tools

View More

Videos

View More
Top Directory Listings
yanmar.png

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl.png

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

View More