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Total Revenue Changes 2016 to 2015
Dealer Business Trends & Outlook

Upward Trend Continues for Rural Equipment Market

Rural lifestyle dealers forecast strong growth in overall and aftermarket revenue as the customer base continues to grow.
Dealers selling to rural lifestylers think 2016 will be another good year, with significant growth forecast for revenue at a time when the production ag equipment market is experiencing declines by as much as 20% or more.
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