The North American Equipment Dealers Assn. (NAEDA) has announced the election of its new officers for the year ahead.

Charter Software Inc., a leading provider of business management system software for outdoor power, agricultural, and construction equipment dealers, is pleased to announce the availability of the ASPEN EZ-Link Interface for Toro, Exmark and Lawnboy dealers.

"We look for those gaps where we can bring something to the market that others can't."

Former John Deere Dealer Closing After 84 Years

Lowe's 4Q Tops Expectations

Based on the results of the survey conducted by Rural Lifestyle Dealer in late November and December, nearly 90% (89.7%) of dealers serving the rural lifestyle equipment market believe their total revenues will be as good as or better than what they saw in 2012. Only 10.2% of survey respondents expect revenues to decline in 2013 vs. 2012.

The Lilly Company has chosen Equip-Soft for 10 locations across Tennessee, Mississippi, Alabama, and Arkansas. Based in Memphis, the almost 100-year-old company carries Toyota Industrial Equipment, Clark, Linde, Doosan, Combilift and other lines of equipment.

The Agricultural Division of Alamo Group Inc. today announced the appointment of Tom Taylor as Vice President of Business Development. The new position will be responsible for supporting dealer development and international growth initiatives as well as OEM and brand alliances for the Alamo Ag brands, including Schulte, Rhino, Bush Hog and Herschel. Rick Pummell, Executive Vice President and General Manager of the Ag Division commented, "The Alamo Ag Division is committed to finding new opportunities to serve our dealers and grow our business together. Tom is uniquely qualified to provide direction for these new initiatives".

Mahindra USA, the number one selling tractor brand in the world based on volume, is now showcased at Tuck Executive Education as a case study on successfully implementing reverse innovation. Mahindra USA (MUSA) entered the U.S. tractor market in 1994 and proceeded to establish itself as a successful niche player using innovative marketing and sales strategies.

Tiago Bonomo, McCormick USA's new president and chief executive officer (CEO), says he doesn't have the traditional five-year business plan. What he does have is a strategy focused on these two goals:

• Strengthen McCormick's existing dealer network.
•  Stay focused on selling the quality of McCormick's complete tractor line, without worrying about having the largest market share.