Articles Tagged with ''farm equipment''

RLD This Week
This Week

Rural Lifestyle Dealer's Best of the Web: Aug. 22, 2023

Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week. The Best of the Web This Week series is brought to you by Monarch Tractor.
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AGCO’s 3Q19 Net Sales Dip 4.8%

AGCO reported net sales of approximately $2.1 billion for the third quarter of 2019, a decrease of approximately 4.8% compared to the third quarter of 2018.
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[Video] Hiring a Marketing Specialist

Lee Parish of Parish Tractor, Poplarville, Miss., comments about the benefits of hiring a marketing specialist to lead the dealership’s digital marketing campaigns.
Rural Lifestyle Dealer talked with Lee Parish of Parish Tractor, Poplarville, Miss., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Parish says marketing should “follow the path of least resistance” in terms of making it easy for customers to purchase. Parish hired a marketing specialist to lead their digital marketing efforts and it’s been a very successful move for the dealership.
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[Video] Working with an Outside Marketing Firm

Jim Mielke of Caroline, Equipment, Marion, Wis., shares how the dealership’s marketing committee works with an outside firm for digital marketing support.
Rural Lifestyle Dealer talked with Jim Mielke of Caroline Implement, Marion, Wis., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Mielke shares how the dealership’s marketing committee works with an outside firm for digital marketing support. He also talks about the benefit of networking with other dealers at the Summit.
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[Video] Get Results with Low-Cost Digital Marketing Tactics

Doug Vahrenberg of Vahrenberg Implement, Higginsville, Mo., says he is achieving solid results from doing his own digital marketing, spending as little as $50 a month.
Rural Lifestyle Dealer talked with Doug Vahrenberg of Vahrenberg Implement, Higginsville, Mo., at the recent Dealership Minds Summit, a Farm Equipment magazine event. Farm Equipment is a sister publication to Rural Lifestyle Dealer. Vahrenberg says he is achieving solid results from doing his own digital marketing, spending as little as $50 a month. He also believes traditional marketing tactics should still be part of a dealership’s overall marketing program.
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